Don Craft Town Councilman
Creative Director
Signage + Logo Design + Marketing Materials
Don Craft was running for reelection in 2023 for the Porter Town Council.
Challenge The challenge I faced was to create a brand mark that was innovative while maintaining the authenticity of a traditional Democratic logo, while conveying trustworthiness, and strength.
Solution I decided the only way to create an innovated brand mark that would convey trustworthiness, and strength was to focus on the typographical hierarchy.
Winter 2022 - Spring 2023
Art Direction
Layout
Print Materials
Digital Materials
Color Palette
Typography
